Zara Stores Locator

The Zara brand is a fashion and ready-to-wear brand known throughout the world. It is a great brand that appeals to many professionals. Is it possible to open a franchise with Zara? Find information on this below.

The Zara brand is a fashion and ready-to-wear brand known throughout the world. It is a great brand that appeals to many professionals. Is it possible to open a franchise with Zara? Find information on this below.

Presentation of the ZARA brand

Zara is a brand of Spanish origin with an international reputation. It is one of the reference brands in terms of fashion and ready-to-wear. It stands out for its particularly reactive concept. The first Zara store was born in 1975 and since then its success has continued to grow in Spain. It was only a few years later that the brand launched abroad (1988). The first store abroad was in Portugal, in the city of Porto. Then, it continues its development in other countries such as France, the United States, etc. Today, the brand is everywhere and is worn by all age categories: adults, teenagers, children and babies. It has more than 1,400 stores around the world: it is present in more than 70 countries. 

This international fashion brand owes its success to exceptional speed. It has hundreds of designers who are ready to offer several variations of the pieces that are successful. In addition, new pieces are offered on the shelves every three weeks to the delight of fashion enthusiasts. The latter can always count on novelties as soon as possible. In addition, the brand offers variations of high-end pieces at a price accessible to all. 

If speed is a hallmark of Zara, we can say that it also owes its success to its locations which are absolutely strategic. When she opens a point of sale, the location is always well studied: shopping area, very busy thoroughfare. In addition, the room is well laid out for excellent visibility, carefully decorated for a sober rendering. 

Is it possible to open a Zara franchise?

The question is whether Zara recruits franchisees. Zara has chosen to develop in branches because it wishes to preserve its concept. Zara was created by the Spanish group Inditex, therefore all points of sale are the properties of the group. The management of each of these points of sale is therefore ensured by a director, employee and employee of the parent company. If you are an entrepreneur and dream of joining this brand, franchising is not possible. Many fashion and ready-to-wear brands have not chosen this option in the same way as Zara. This is the case, for example, of H&M, the brand’s main competitor since always, or Marks & Spencer.

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